About us

We’re a passionate team of property professionals, who support developers, brokers and investors to build together.

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Key numbers

Take a look at our stats and key numbers to learn what we fund and pay back

The CrowdProperty story

Since 2014, CrowdProperty has grown into one of the UK’s leading specialist lenders for property projects – backing ambitious developers with around £1bn in funding and reshaping the way property finance works.

We’ve been FCA authorised since 2017, proving the strength of our platform, our rigorous due diligence, and our commitment to transparency, trust and client success.

Recognised as a leader in the space, we’ve played an active role in shaping the industry – from joining the P2PFA in 2018 to helping found the Innovate Finance 36H Group in 2020.

Today, we’re entering a bold new chapter – with fresh energy, deeper expertise, and a clear focus on delivering better outcomes for developers, brokers, investors and the homes we help bring to life.

Our Vision

Unlocking the potential of property developers to deliver much-needed homes

Our Mission

Connecting a community of developers and intermediaries with property expertise and funding to maximise their collective success

Our Values

Define the future

We define the future with highly skilled people overseeing increased numbers of homes created through improved processes, advanced technology and quicker access to reliable funding.

Lead by example

We lead by example with every area of the business striving to support our developers, intermediaries, investors and each other. Sharing our knowledge, experience and expert insights.

Succeed together

We succeed together ensuring sustainable and diverse financial investment. Developing shared success, better careers and higher returns in the housing market.

Meet the team

Chief Executive Officer

Steve Deutsch

Steve Deutsch

Chief Executive Officer

As CEO, Steve is responsible for CrowdProperty’s strategy, development and growth. An action-oriented leader, he has operated at Board level in financial services organisations since 2006, including CEO positions at GB Bank and Wesleyan Bank, with specialist experience spanning operations, commercial strategy and transformational change.

Chief Credit Officer

Andrew Hall

Andrew Hall

Chief Credit Officer

Andrew has been MRICS qualified and active in the property industry for over 35 years. He has worked in both private practice and for property companies in London and Birmingham. Andrew has a full understanding of the property development process having personally developed and managed in excess of 5,000,000 sqft of property.

Chief Commercial Officer

Damon Walford

Damon Walford

Chief Commercial Officer

With more than 25 years’ experience working for bank and non-bank market leaders in the SME finance industry, Damon is a highly regarded executive in the alternative finance sector. With previous roles at Swoop, ThinCats and Aldermore Bank, Damon has a breadth of experience in developing FinTech companies.

Chief Financial Officer

Steve Morgan

Steve Morgan

Chief Financial Officer

Steve is a Chartered Accountant and experienced CFO in banking and investment banking, with 25 years’ financial experience in retail and institutional lending environments.

Non-Executive Chairman

John Mould

John Mould

Non-Executive Chairman

As non-executive Chair of the Board, John brings deep financial services, alternative finance and asset management operating expertise through high growth stages. As CEO of ESF Capital & ThinCats from 2015-2019, John oversaw the acquisition of ThinCats by ESF Capital and subsequently took the business from c.£150m cumulative lending to c.£600m. John’s previous executive experience includes positions at Hermes Investment Management, New Star Asset Management and Morgan Stanley.

Non-Executive Director

Mark Stephens

Mark Stephens

Non-Executive Director

With an extensive career spanning more than 40 years in the banking and finance sector, Mark also currently holds the role of Senior Independent Non-Executive Director at Distribution Finance Capital Holdings where he chairs three boards including the Risk Committee, Renumeration Committee and Nomination Committee. Mark is highly experienced at providing financial services which empower SME businesses, having served as CEO of Allica Bank, CEO of Harrods Bank and Founding Partner of Aldermore Bank PLC.

Co-Founder

Simon Zutshi

Simon Zutshi

Co-Founder

Simon has been a property investor and developer since 1995. He founded the ‘Property Investors Network’ in 2003 which holds 50 local property networking meetings across the UK each month in addition to educating thousands of property professionals. Simon is the author of Amazon bestseller ‘Property Magic’ and widely recognised as one of the top property experts, educators and mentors in the UK.

Head of Credit

Emma Moriarty

Emma Moriarty

Head of Credit

Head of Lending

Tom Short

Tom Short

Head of Lending

Head of Loan Management

Mark Davidson

Mark Davidson

Head of Loan Management

HR Business Partner

Alicia Mortimer

Alicia Mortimer

HR Business Partner

Head of Change & Technology

Dan Sullivan

Dan Sullivan

Head of Change & Technology

Head of Marketing

Andy Lacey

Andy Lacey

Head of Marketing

Head of Business Development (Direct)

Rupert Lowe

Rupert Lowe

Head of Business Development (Direct)

Head of Intermediaries

Steve Smith

Steve Smith

Head of Intermediaries

Head of Compliance

Richard Sinfield

Richard Sinfield

Head of Compliance

Head of Invstor Relations

Lucy Hardman

Lucy Hardman

Head of Invstor Relations

Systems Analyst

Zubayer Ahmed

Zubayer Ahmed

Systems Analyst

Engineer

Matt Bradley

Matt Bradley

Engineer

Senior Portfolio Manager

Cass Brookes

Cass Brookes

Senior Portfolio Manager

IT Systems Admin

Ryan Cashmore

Ryan Cashmore

IT Systems Admin

Risk Officer

Rob Cottingham

Rob Cottingham

Risk Officer

Business Partnerships Manager

Shannon Creen

Shannon Creen

Business Partnerships Manager

Investor Relations Officer

Geoff Diamond

Geoff Diamond

Investor Relations Officer

Senior Portfolio Manager

Raj Gogna

Raj Gogna

Senior Portfolio Manager

Broker Desk Manager

Asha Grant

Asha Grant

Broker Desk Manager

Senior Engineer

Glenn Harding

Glenn Harding

Senior Engineer

Senior Investor Relations Manager

Mared Harrison

Mared Harrison

Senior Investor Relations Manager

Finance Officer

Serisha Mehmi

Serisha Mehmi

Finance Officer

Business Development Executive

Dan Mortimer

Dan Mortimer

Business Development Executive

Digital Marketing Executive

Tracy Muchai-Arogundade

Tracy Muchai-Arogundade

Digital Marketing Executive

Senior Lending Manager

Sara Nasralla

Sara Nasralla

Senior Lending Manager

Accounts Assistant

Jorge Ngunza

Jorge Ngunza

Accounts Assistant

Lead Designer

Mike O’Raw

Mike O’Raw

Lead Designer

Process Improvement Manager

Laurie Price

Laurie Price

Process Improvement Manager

Senior QA Tester

Mohit Rana

Mohit Rana

Senior QA Tester

Senior Engineer

Luke Richardson

Luke Richardson

Senior Engineer

Senior Lending Manager

Josh Thompson

Josh Thompson

Senior Lending Manager

Business Development Manager

Katie Wild

Katie Wild

Business Development Manager

Frequently asked questions

Who is CrowdProperty?

CrowdProperty is a fintech/proptech lending innovator, authorised and regulated by the FCA. We offer quick, easy finance for property professionals and property-secured income for investors.

How long have CrowdProperty been operating?

CrowdProperty have been operating since 2014, having grown into one of the UK’s leading specialist lenders for property projects – backing ambitious developers with around £1bn in funding and reshaping the way property finance works.

We’ve been FCA authorised since 2017, proving the strength of our platform, our rigorous due diligence, and our commitment to transparency, trust and client success.

How does CrowdProperty make money?

CrowdProperty is paid by the borrower for financing their projects – an initial fee and then interest on the amount they are loaned through the platform for each project, when it is completed.